Getting Found In The Age of AI (July 22, 2026)

AI is changing how people search. As ChatGPT, Perplexity, and AI Overviews increasingly answer questions before users click through to a website, founders need a new approach to staying visible: GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization).

Join Nastia Smoroda, SEO & GEO expert at Semrush, for a conversation on how AI is reshaping top-of-funnel discovery and what founders should do now to stay visible in AI-generated answers, not just traditional search results.

Nastia brings a creative perspective to SEO, shaped by a background in choreography, performance, teaching, and translation. At Semrush, she's known as "the SEO lady," helping founders across industries sharpen their digital strategy. Semrush powers over 10 million marketers worldwide with 55+ AI-driven marketing tools.

What you'll learn:

• How AI search is changing the top of the marketing funnel
• What GEO and AEO mean, and how they differ from traditional SEO
• Practical steps to stay visible as AI becomes the new front door to the internet

Exclusive Founders Network Offer:

Semrush is offering FN members $120 off Semrush One Starter for two months, just $278 instead of $398. New users only, one activation per company, valid through December 31, 2026.