
Why Marketing Plans Matter to Your Revenue ft Amy Wister, Founder of RevShopp| Feb 27, 2020
Virtual · ZoomAmy Wister, fnMember and marketing professor, shows you how to extract the great ideas from your head into an executable marketing plan. This working session will harvest, organize and prioritize your highest-impact marketing efforts. Whether your current need for marketing is driven by product, service, funding, employee acquisition or all of these critical pieces of the start-up puzzle, you’ll leave this function with a plan of action that translates to profits. Be ready to put pen to paper, fingers to keys and truly build the plan in 45 minutes (electronic workbook included).
Key takeaways
- An executable marketing plan
- Your marketing priorities in an actionable format
- Identifying your greatest marketing impact
- Overcoming the inertia of where to begin with your next marketing effort
Presenter

Following a traditional MBA path and a career which included Intel Corporation, Amy became a serial entrepreneur. Leaving the ordinary and seeking the bold! As co-founder of RevShopp, Inc. and creator of The Style Dial ®, Amy has turned shopping and style into a science. She and her team are dedicated to infusing human sensibility and experience into shape intelligence technology which revolutionizes shopping while increasing a retailer’s conversation rate and lowering returns. During her spare time, Amy serves as an adjunct professor of Marketing Management at Sacramento State University and enjoys being a servant leader in her community.
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